Groupon Acquires Realtime Location-Aware Service Glassmap To Help You Find Deals

YCombinator company, Glassmap, a location-aware app that was big back in the day (last year), has just announced that is has been acquired by Groupon. This makes total sense, because Groupon needs to know where you are, who you’re with and what you’re doing and like, so that it can push more relevant deals to you. This is something that companies like Google are also working on. Here’s what the company had to say: Today, we?re happy to announce that Glassmap has been acquired by Groupon! Our goal when we started building Glassmap was to help people find what was interesting and relevant around them. But in plainer terms, we just really wanted to mold all these fancy ideas and innovations of Silicon Valley into a simple and useful tool for the real world. Groupon has revolutionized how people today use technology to interact with the real world, and that?s why we?re so excited to join them. Together, we?ll be able to create even more amazing products. Most importantly, we want to thank all our loyal users for riding with us for these past two years. It?s been really fun for us, and we hope to continue delighting you with our efforts with Groupon. The Glassmap application will wind down and close on February 15, 2013. As the team mentions, it now has an opportunity to take what it has built, and put it in front of a more mainstream audience, like outside of San Francisco. When the service launched, I spoke with its team, and it told me about some pretty interesting location technology it was building, which didn’t tax your phone’s battery like other apps. This is developing. [Photo credit: Flickr]

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